I absolutely adore the work of the Danish design duo, Tools, consisting of the perfect double act, Claus Jensen and Henrik Holbæk. It seems that no matter what the pair put theirs hands on, they transform it into a beautiful success. One only has to look to their Eva Solo series for proof of this.
With the launch of their latest design brand, Normade, the two designers are successfully making the most of the Scandinavian design wave that is slowly and steadily spreading across the world at the moment.
According to Claus and Henrik, the philosophy behind Normade was to create designs that are appealing in their own right whilst being functional - but without any unnecessary detail. The objects are made in sizes that allow them to be easily moved around. This way the user always has them where they are needed and they can be used and enjoyed easily. Moreover it is important that the objects are functional. In other words, these guys are yet another example of designers who are managing to design unpretentious affordable designs without compromising on the quality. Love it!
In addition, the two say that it is important to them that every design feature has a purpose. For example, they do not put a handle on a chair primarily because it looks good; rather it is there because it is functional.
This way of creating furniture, is a return to a time when objects were designed to last and with a purpose in mind. Sadly so many functional objects today are designed to only last for a limit period. Thus, the Normade products are not only beautiful but also sustainable designs which do not try to be anything other than what they are. Beautiful functional objects!
Well done, boys! SkandiHus salutes you.